Connect & Convert
What if hosting your workshop was like…
Sharing your magic on stage and watching lightbulbs flicker across the room.
Guiding an audience through an experience that leaves them activated with possibility.
…And instead of ending with polite applause and “Thanks, that was great”.
…Your dream clients were saying YES to working with you, right there in the room.
…Stripe notifications pinging in your inbox before you’ve even closed the zoom room
…A rush of people lined up to book with you the moment you step off stage.
What if every time you ran a workshop, masterclass, or webinar…
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You didn’t just teach your methodologies, but you actually made money.
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You didn’t just inspire your attendees to think a different way, but you inspired them to take ACTION toward the solution you provide. |
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You actually filled your workshop with dreamboat clients (not just freebie collectors). |
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You could share your gifts and know exactly how to bridge the gap between connection and conversion. |
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Hi, I'm Julie Jones
I’m a sales strategist, business coach, and unapologetic believer that sales can feel simple, authentic, and easy for anyone.
For years, I’ve watched brilliant coaches, chiropractors, and creators pour their heart and soul into their business, only to fall short when it comes to making the offer.
You build workshops and webinars that inspire the heck out of people… only to walk away with nothing more than polite “Thanks, I got so much out of that!” comments as attendees head home.
(Been there, done that. 🙋♀️)
It’s not because your content wasn’t valuable. It’s because no one ever taught you the art of building a of a conversion-focused event.
That’s why I created Connect & Convert — a 6-week program that shows you exactly how to build, promote, and deliver a conversion event (aka next-level workshop, webinar, or masterclass) that doesn’t just serve your audience…
…it converts them into paying clients.
My Promise To You
Now, I can’t promise you’ll be selling six figures from stage overnight (let’s be honest, if I did promise that, you’d think I was full of shit and run for the hills).
But I can promise we’ll get to the root of what’s stopping you from converting your audience.
Through my Connect & Convert Method, we’ll build a conversion event you feel confident pitching your offer in and can rely on as a solid strategy to grow your business.
I’ve spent the last decade studying sales, teaching from stages, coaching hundreds of entrepreneurs, training teams, running 300+ person events, and building a six-figure coaching business.
Along the way, I’ve invested deeply (time, money, and energy) to crack the code on how to sell in a way that feels natural and genuine. Combining neuroscience, sales psychology, energetics, and concrete sales strategies, I’m bringing you The Connect & Convert Method.
This is the framework I wish I’d had when I started: a way to turn your workshops, webinars, and masterclasses into true conversion events, the kind that don’t just inspire your audience but fill your offers.
This isn’t about slapping together another webinar. We go far beyond the cookie-cutter trainings you’ve seen before. In this process, you’ll gain clarity in your messaging, sharpen your marketing, and learn to sell in a way that feels good to you.
If you’re a heart-centered entrepreneur who is DONE running events that leave people saying “That was amazing!” without actually buying…
… & READY to step into authentic confidence, clarity, and client-converting magic…
This experience is for you.
let's break it down
What we’ll cover:
The Connect & Convert Method
Week 1:
Identify Your Optimizer Client
Clarify your market so you’re promoting to the right people (buyers, not browsers)...
An Optimizer Client isn’t someone looking for a band-aid fix.
They’re not stuck in victimhood, spinning in stories, or waiting for circumstances to change.
They’re looking to refine, elevate, and optimize what’s already working so they can get closer to their deepest desires.
Week 2
Refine Your Irresistible Offer
An Irresistible Offer is not just a bundle of services with a price tag. It’s a clear bridge between where your Optimizer Client is now and the desires they’re ready to step into.
It feels like the obvious “yes”, not because you’re pushing them into a decision, but because the way you’ve designed it is already aligned with their vision, values, and desires.
Week 3
The Catalyst Topic
Pinpoint the micro-specific, high-value problem your Optimizer Client is laser-focused on refining.
A Catalyst Topic isn’t broad, generic, or “nice-to-have”. But rather pinpoints a precise desire that lights a fire for your Optimizer Client.
They’re not just mildly interested, they’re saying: “OMG, WTF?! I was JUST thinking about this! This was made for me!!"
Week 4
Magnetic Messaging
Learn to write compelling AF copy and implement simple promotional strategies that actually fill your event.
Magnetic Messaging is a crash course in copywriting, teaching you how to speak the language that makes your Optimizer Client feel instantly seen.
This is learning how to choose words that land so precisely that your client is instantly activated, and where to put those words on the internet so you actually get registrations for your event.
Week 5
Event Architecture
Craft the framework for your event so it delivers massive value and primes your Optimizer Client for the sale.
Connect the dots between your Catalyst Topic and your Irresistible Offer so the transition to your pitch is seamless.
Week 6
Pitch Perfect
Learn the art of authentic pitching and confidently guide your Optimizer Clients into action.
This week, you will learn to present your offer in a way that feels natural, authentic, and magnetic. Instead of fearing or avoiding the pitch, you’ll see it as the moment of deepest service where you connect the dots and invite your Optimizer Clients into the transformation they’re already seeking.
What's included?
For those ready to learn
Connect & Convert
✓ Step-by-step guidance to build your conversion event with 6 live weekly workshops (Sept 22 – Oct 27)
✓ Connect & Convert Methodology Worksheets
✓ Replays made available within 24 hrs in your online course Library
✓ Lifetime Access To The Connect & Convert Course
"I am so glad I found Julie when I did!"
I am beyond where I thought I could be! My income exponentially grew from that first month together, and 9 months later I continue to have my best months ever financially.
She changed my life, my families life and also all the people I get to impact through my work. Work with Julie if you're ready for expansive growth and acceleration to your goals
– Dr. Michelle
Doctor Of Chiropractic, The Well Healing Center
the requirements
Let's check to make sure it's a good fit:
You are a self-starting service based entreprenuer
You have ideas, vision and drive and are already generating some traction via clients, ideas, or growth.
You are confident in the value your work provides
You already know your work is powerful, but you’re tired of running events that leave people inspired without actually saying yes to your offers.
You're down to take messy action
You’re not afraid to test, flop, laugh it off, and try again. Accountability isn’t an issue for you, but you still thrive when someone gives you a roadmap to follow.
Who This Is Not For
This program isn’t about teaching you how to become a public speaker. It’s not Toastmasters.
If the idea of speaking to a group leaves you paralyzed with fear, to the point you know you won’t implement what you learn, save the money and go work on that first.
A bit of nerves and anxiety with public speaking is totally normal, and super workable as long as you are willing to feel it and move anyway.
If you’re still questioning the value of what you offer, or are unclear on what you’d like to be selling, this may not be the right space for you.
While we will spend a week refining the offer you make during your event (because having a well-crafted, irresistible offer is going to be a crucial part of this process), six weeks is not enough time to give that process the full attention it requires.
If you do not currently have a super sexxxy offer, or feel meh about the one you have, please add on The Craft Your Irresistible Offer Masterclass during checkout. That will set you up beautifully for this experience.
"More than ever I feel the possibility of my vision coming to fruition."
For the past 6 months we've been re-working every process. Every procedure. We've been in the nitty-gritty setting a really solid foundation for Ivy to grow from. We gave created our masculine structure/framework - so that NOW our wild feminine can fly.
Dr. Kate Glebocki
Network Spinal Chiropractor, Ivy Energetic Studio
Holley shifted her working experience
"Julie’s coaching has been uplifting and insightful. Her knowledge and application of human design have been a game changer for me and my team. I’ve learned to step into my strengths and build my role accordingly, leading to incredible opportunities opening up almost instantly! If you’re ready to align with your strengths and build a business that works for you, I highly recommend working with Julie!"
-Holley Kushniryk
Co-Owner, B-N-Flow Chiropractic
"we worked together discover ways to help me move from being a tech to a business owner."
I was ready for my business to grow beyond what I was able to do over the last 2 years. I had system and staffing issues and was desperate to find solutions. Knowing you need help but being unsure of what to do is not a fun experience. Julie helped me figure out what truly motivated me and getting to know me, not just giving me a cookie cutter plan for the masses. We worked together to discover ways to help me move from being a tech in my business to being a business owner. The big dream I had came into focus and it is tailor made to fit my passions. I am ecstatic that I asked for help and Julie was there to guide me."
-Dr. KD McCurley
Doctor Of Chiropractic, Balanced Life Wellness
Some FAQ's
Don't see your question below? Send me an email at [email protected] and I'll get back to you ASAP!
I am just starting my business, is this right for me?
This can be a fabulous place to start as long as you know what you are selling and have some proof of concept. If you are just starting out and aren't sure what to sell or how to sell it yet, this may be a challenging space for you. I would recommend starting with Quantum Sales Accelerator instead. Click HERE to learn more.
How quickly will I get results?
While I cannot guarantee the speed with which you will see results, my clients typically experience changes in their business happening after just our first call, with an implementation period of 6-8 weeks. Many of my clients tell me they see results within about 8-12 weeks, but it just depends on how quickly you get into action.
Do you provide mindset coaching around confidence and imposter syndrome?
While it is normal to experience periods of self-doubt, fear, or imposter syndrome, my most successful clients are already confident in the value they offer. Getting results from this program will be slower if these are major roadblocks for you, however the VIP option will give you space to receive coaching in these areas if needed.
What's the live call schedule?
The Warm Up (FREE WORKSHOP): Wednesday, Sept 16th, 12pm CDT
Call #1: Monday, Sept 22, 10am CDT
Call #2: Monday, Sept 29, 11am CDT
Call #3: Wednesday, Oct 8, 9:30am CDT
Call #4: Monday, Oct 13, 11am CDT
Call #5: Wednesday, Oct 22, 9:30am CDT
Call #6: Monday, Oct 27, 11am CDT
